Returning for 2020!

Register your cars for the Viva East 2020

Pre-1970 Car Show


Boxboro Regency hotel rooms are sold out. 
Call the Westford Regency Mention VIVA EAST 2020 for discounted rate of $99/night

Call: (978) 692-8200


The viva east



Now welcoming pre-1970 Traditionals, Customs & Hotrods
hosted by the
Sponsored by
Prizes for best cars!
Bands to be Announced
Pin-up Contest!
Food Trucks
Tricycle Races

The Full Custom Showroom

Returning for 2020, the indoor showroom, will again showcase top of the line custom builds.

Cars on display indoors are by invitation only

The Full Custom Showroom is being organized and hosted by

Richie Borrelli of the King Pins Car Club 

Sponsored by
Featuring Car Builders, Iron Trap Garage!
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ZAC POSTER 2020.jpg

Click the button above for more details



Debra using the form below

VIVA EAST Rockabilly Weekender and Custom Car Show, hosted by Sliding Rock Promotions, offers a full weekend of live music, amazing record hops with well-known DJ's, a massive pre-1966 custom car show, and a diverse selection of unique showcases that are dispersed throughout the weekend.


The Boxboro Regency Hotel and Conference Center in Boxborough, MA is the home of this annual event. 

Mark McDonagh is the owner of Sliding Rock Promotions. VIVA EAST is an extension of Mark’s love and respect for the music, the cars and the culture associated with them. Mark also runs the Viva Las Vegas Car show.



Stay tuned for 2020 Events



For General inquires about the event

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Full House Customs

PC Repair and IT Solutions

Official IT Support of Viva East

Special Thank you to Bertrand Sound & lighting for you expertise and dedication since 2017!

Mark Delorme Zac Vargas Dollface D

Viva East 2018